WEBMASTER JOE MESSAGE
IMPORTANT STATISTICS

The Internet is the fastest growing advertising medium in history! It took radio and television 15 and 30 years respectively, to reach an audience of 60 million viewers; it took the Internet only three years to reach that same audience.

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In 1998, the revenue generated on the Internet was at $48 billion dollars. In 1999, that number has more than doubled to $109 billion. It has been estimated by the year 2003, the revenue to be $1.3 trillion!
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Of all U.S. households, 40% now have a personal computer and use the Internet to make convenient purchases.
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Right now, one in three of your customers have access to the Internet and it has been statistically proven that they will go to the Internet to shop for their goods and services before they turn to the Yellow Pages or newspapers.
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"Brick and mortar retailers who also sell online account for 62% of all online sales. Their share is expected to grow to 85% within five years."- Jacques Chevron, 1999
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"The average annual income of small businesses that use the Internet is 58% greater than the small business in general." - IDC, April 2000
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"Small businesses that use the Internet have grown 46% faster than those that did not."- American City Business Journals
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"The Web has edged out the Yellow Pages to become the most popular medium for local businesses to reach prospective customers, and in certain markets, it has proven to be used 7 to 1 over the Yellow Pages." - Business Week
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-Webmaster Joe

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... (617)548-4180
THE INTERNET IS QUICKLY CHANGING THE CONSUMERS BUYING HABITS
*50.7% of all Internet users have purchased online
*8.9% of purchasers buy online weekly
*28.5% of purchasers buy online monthly
*Average amount spent online per month by purchasers is $113
*3.5% of users spend more than $500 per month online
*By 2005 700 million users will spend $1.5 trillion online

INTERNET USAGE IS INCREASINGLY GROWING FASTER
*168 million U.S. citizens, or 60% of the population, are connected to the Internet.
*58 million U.S. adults access the Internet daily.
*During the 12 months ending December 31,2000, the Internet population in the U.S. had averaged:
**1.3 new adult Internet users per second
**109,621 new adult Internet users per day
**769,453 new adult Internet users per week
**The typical U.S. Internet user spends 10 hours online per month.
**The typical U.S. Internet user will spend 19 hours online per month in 2005.

INCREASED USAGE IS INCREASING THE REVENUE RESULTS
*U.S. retail e-commerce increased 200% from $15 billion in 1999 to $45 billion in 2000.
*E-commerce sales have increased 57% in 2001.
*U.S. retail e-commerce is projected to increase to $269 billion in 2005.

ONLINE USERS WANT LOCAL SOLUTIONS AND LOCAL OPTIONS
*87% of online users use the Internet to access local information.
*U.S. websites offering local content have significantly higher levels of user satisfaction than sites offering national content.
*68% of Internet users research products online before they will purchase them at a local physical store.
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